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Dear Members , I work in a medium SCALE software co., i have been asked to set process and procedures for Sales & Marketing Dept .Can I get some input or guidance on the same.
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First we have to make rules for working, from sales method, then reporting on daily, weekly and monthly basis. Fix dead line to reports. Make policy of sales, appointment of vendors, distributors and so on. Terms of credit , cash flow, list is long, one can write any thing if i have some more information from you then i can explore.
Meantime, make such policy which is to be benefited to your company as well as marketing staff. Your staff should be highly self motivated. Set out target subject to potential of market and capability of sales staff, some incentive on achievement.
I can say sales management is long and deep subject, seeing theory, we can not make all plans, we have to see the limit of our management also, if your management objective is realistic then you can do any thing and work of any plan.
Dear Member , Thanks lot for your response, we are in Software Industry , ITes Org selling services to Advt Houses .Our product is a medium for campaigning through Mob Phones. Regds Priya
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